Delhi-based Inlogistics claims to be India's first private container operator and was formed in 2006.
India Value Fund (IVF) has picked up a majority stake in private container trains operator Innovative B2B Logistic Solutions (Inlogistics) for an undisclosed amount. An official from the fund has confirmed this development to VCCircle. An Economic Times report earlier stated that IVF has picked up more than 51% stake in the firm for around Rs 200 crore.
Delhi-based Inlogistics claims to be India's first private container operator and was formed in 2006. It was formed by Bagadiya Brothers (P) and Bothra Shipping.
The company now plans to build rail, terminals, warehousing and other logistics infrastructure across India to offer end to end logistics services to institutional customers. Inlogistics presently has eight container trains, which it plans to increase to 40 in next two years. It has revenues of Rs 80 crore.
India Value Fund, which is raising its fourth fund of $800 million, has a strategy of acquiring controlling stake in portfolio companies. Another one of its recent controlled transactions was Bangalore-based Atria Convergence Technologies (ACT TV), which recently launched IPTV services in the city with an investment of Rs 450 crore.
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Source: http://in.reuters.com/
Sme.in opened the doors of global access for small and medium enterprises.
We are aware of the fact that every company wants to adopt latest marketing strategies to expand their business. And in today’s internet world, internet marketing strategies are the most sought after form of marketing. But the high costs linked with them makes them beyond the reach of small and medium enterprises. So after taking overview of the entire situation, sme.in was incepted in 2004. This online business directory’s primary objective was to promote the business of SMEs up to global level. This has been a joint venture of SMEBS and MIDC, Maharashtra. This portal is multi lingual, i.e. it is published in 16 international languages. The manufacturers from 177 countries are listed here. So this directory has enhanced product promotion in 177 countries with sixteen languages, which is really impressive
Today this B2B directory celebrates 5 years of its success in providing a cost effective solution for the small and medium enterprise for expanding their business in global market. It has gained a growing recognition from the very year of its launch. It has enjoyed popularity as more and more people got aware of its advanced and unique features.
So this portal has helped the SMEs to get global vicinity and generate prospective business leads from anywhere in the world. This site has actually helped in promoting the concept of globalization of the economy. This user friendly site has brought the global buyers and sellers on a single platform to interact with each other.
Source: http://www.prminds.com/
Idemas Industries (China) Limited is a comprehensive manufacturer and exporter. our factories are mainly in Fujian Province and our export operating center is in the beautiful Garden City---Xiamen.
In the international marketing, Idemas has its integrated system.
Market development:
Besides exhibitions, magazines and the B2B platform, we are devoting ourselves to building up our own marketing channel. At present, we have already set up the offices for extending international market in Britain, Germany, France, Spain, Ukraine, Russia, America, Korea and Brazil, etc.
Product development:
Idemas has an excellent team for professional products design and development. Meanwhile, according to the latest information that feedback from our foreign offices, our team members have more acute observation to the global market than other Chinese suppliers. Therefore we can provide our customers the latest and satisfied products according to their requirement regularly.
Product supply:
We don't think that quality supply only depends on the product itself. We will always take high-quality as premise and provide the best supply with professional and prompt services for our customers.
Of course, in such a day with the convenient internet, we prefer to use the B2B platform as Alibaba which provides us an extremely convenient way to communicate with our customers. Once our new products completed, put on Alibaba firstly, then we can get the customers' feedback quickly and this is very precious to our product development.
Either Alibaba or Canton Fair, all these are just part of the marketing system in Idemas. The difference between Idemas and others is that, we treat the international trade not just trade, but the international marketing of the "IDEMAS" brand and credit of Idemas, and our customers are our indispensable partners in our global marketing system.
Facing the current economic crisis, we will enhance our comprehensive strength further and accompany closely with our clients, overcoming the difficulties together. The crisis is the best teacher for us and we will grow stronger and stronger under the economic crisis!
The faith we Idemas always hold: favorable brand comes from great quality, Enterprise of a century's standing attributes to great brand.
Source: http://news.alibaba.com/
As hard as B2B brand marketers work to create captivating online product marketing content, all is lost if their network of partners and value-added resellers (VARs) fail to realize the power of the Web as their strongest sales tool. While thousands of B2B brands continue to enhance their online presence, most VARs struggle to keep up and maintain accurate brand information, post timely details of new product launches, and manage supplemental content that meets the needs of its customers. VARs are most B2B brands' key sales channel, and their failure to capitalize on the Web for marketing hurts the VAR, the brand, and the end customer.
The amount of brand information on the Web continues to grow exponentially, leading to confusion and frustration for many B2B customers. With so many choices to find information, B2B decision makers are left to ponder:
* Which websites have current product information on a brand's product?
* Where can I go to find out which brand or solution is best for my company?
While the fragmented Web may be a source of difficulty and confusion for VARs and B2B customers, the ultimate challenge caused by the proliferation of websites affects today's brand marketer-especially B2B brand marketers, whose purchasing cycle tends to be more time consuming, more involved, and more thoroughly researched than B2C purchasing cycles. On too many occasions, brand marketers are left scrambling not only to maintain their brand continuity, but also to figure out how to get their channel to effectively use the Web as a sales tool.
In the past brand marketers were only accountable for developing marketing collateral that usually coexisted along side a physical interaction between a customer, the channel, and a brand, like the physical data sheets a VAR sales representative might distribute during a business presentation or at a tradeshow or conference.
Now, however, the job of the brand marketer has become entirely more complex. The past few years have seen a significant development of a non-physical marketing channel, an online channel-one measured by its global reach and inherent ability to either boost or damage a brand. The expansion of the online channel presents brand marketers with several pertinent questions and challenging obstacles to ensure their B2B channel partners are providing the correct information to customers throughout the entire purchasing cycle. These questions include:
* How can marketers maintain brand integrity and generate brand awareness across the Web?
* How can marketers efficiently deliver current product collateral to all of their B2B partners?
* How can marketers effectively influence purchasing decisions at all stages of the sales cycle?
Is it reasonable to suggest that brand marketers can sufficiently reach an endless B2B Web audience through their own efforts? The short, simple answer is no. First, their own sites only reach a segment of their target audience. Second, the partner portals they have created to fuel VAR marketing efforts are typically poorly organized, confusing, and require too much ongoing manual IT efforts. And certainly, there is no feasible way for marketers to update every VAR site on their own. So then, what can brand marketers do to ensure that their brand has the reach and identity expected?
This answer thus lies in on-demand content syndication tools that allow brand marketers to reach hundreds or thousands of businesses partners at once without any ongoing effort. Content syndication enables brands to automatically distribute and seamlessly integrate marketing content directly into VAR websites. Customers then have access to accurate and current product information that is delivered directly from the brand.
Using syndication, B2B customers benefit by increasing their ability to make informed purchases based on engaging, interactive, and current product information across all stages of their shopping experience, including knowledge discovery, comparative shopping, and fulfillment. Because many B2B purchases are made in bulk or on a reoccurring contractual basis, having the correct information, product images, and relevant collateral may determine whether or not your company is able to close large sales.
In addition, by using efficient syndication tools, marketers are ensuring a close relationship with retailers, VARs, distributors, and other business partners to make certain their brand is being showcased in a current and appropriate manner on the relevant sites that B2B customers and potential customers frequently visit. Thus, it's logical to infer that having satisfied and engaged partners can lead to fulfilled and enthusiastic customers.
While many marketers remain confused and unsure about how to effectively manage their brand and products on the Web, they are realizing more and more the importance of finding a way to do so. Unlike B2C shoppers, B2B customers are typically making purchases that effect part of, or an entire company; so the need for brand marketers to reach B2B customers with engaging and current product information while building strong partner relationships is of even higher importance.
Source: http://www.1to1media.com/
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